In 2022, SIZED partnered with MORTLACH WHISKEY to launch the newest design collaborations for the brand’s ongoing project, MORTLACH BY DESIGN. SIZED conceptualized and built the MORTLACH BY DESIGN LOUNGE, hosting VIP guests at an exclusive dinner with over 100 in attendance. The collaboration also included the VIP launch party for SIZED’s third show, INDUSTRIALISM, which ran concurrently with NYC Design Week and Frieze, attracting over 500 guests.
At the event, MORTLACH served its whiskey to a select group of VIPs, presenting its design collaborations alongside works from SIZED’s lineup of artists and designers. The exhibition space was further enhanced by collaborations with Donna Karan’s UrbanZen at Stephan Weiss Studio, where the event was hosted, and Swedish design company Bolon, which provided custom flooring for the installation.
CREATIVE DIRECTION & CAMPAIGN DEVELOPMENT / EXPERIENTIAL MARKETING & EVENT PRODUCTION / PARTNERSHIP & COLLABORATION STRATEGY / CURATORIAL SERVICES (ART & DESIGN) / SPATIAL DESIGN & INSTALLATION ART
